We provide Digital Strategy & Experience Design to help future proof values-based organisations.

Who’s talking?

Nils Pokel

Founder / Director

Kia ora koutou, ko Nils ahau.

With over 20 years in the digital creative sector and 10 years in museums under my belt I am an experienced multi-disciplinary consultant and facilitator who helps organisations achieve their goals.

Favouring a Human Centred Design approach, I enjoy stepping into the users’ shoes to find out how they tick and what makes their hearts sing. I’m also a fierce optimist and enjoy working creatively to reframe challenges as opportunities, and develop actionable strategies for success.

Fluent in digital thinking and technologies, I take pride in being able to communicate complex ideas and break them down into what matters in the moment.

With my wide range of experience from hands-on production to leadership and governance I try to bring a unique perspective and fresh energy to every project.

Shocking!

Cultureshock was launched in response to an apparent need for advice, support, and direction in the arts, culture, and creative sectors when it comes to embracing digital thinking and making technology work for them and their audiences.

We frequently work with GLAMs like museums and other arts, culture and heritage organisations in Aotearoa NZ and overseas, both at a staff level and with leadership.

Our aim is to reduce the guesswork and notion of ‘shock’ around digital and reframe potential challenges as positives, creating clarity along the way.

Eeeek!

Some of the questions we encounter regularly

“We want [insert any digital tech here] - but where do we start?”

“Our target audience are XYZ - but what do they want?

“Should we invest in XYZ? Is it worth our money?”

“We want to apply for funding for XYZ - but what do we write into our application?”

“Who do we need to talk to? What questions do we need to ask?”

“Is this supplier right for us? Is offer XYZ good value for money?”

“What are other people / orgs doing? What are the standards and best practices?”

“How do we know we’re doing all right? What if it all goes wrong?”